Contact Us   |   Print Page   |   Your Cart   |   Sign In   |   Register
HP LIFE Faculty Ambassadors Blog
Blog Home All Blogs
Search all posts for:   


View all (21) posts »

How to engage entrepreneurs with technology to show how it can streamline their business practices

Posted By Karen-Michelle Mirko, Tuesday, December 10, 2013

I sit here in my office at my community college and contemplate the above question.  I have so many thoughts rolling through my head and most them don’t relate to the question at all.  As a faculty member and active community member the question isn’t really how can we engage entrepreneurs as much as it is how we can inform entrepreneurs?  Entrepreneurs are streamlining experts.  Technology is their lifeline to everything!  The challenge then is how I, as an HP LIFE ambassador, can let them know that this great resource is available to them.  Sometimes technology can get a bad rap.  We are so busy with our own visions and ideas that technology becomes infused into our daily lives. 

As entrepreneurs, technology can become a burden that interferes with innovation and planning.  Most of us start our day with checking our email, facebook newsfeed, and twitter accounts.  We cater to a society that requires instant communication and gratification.  So how can I sit here at my computer in my community college office and say to prospective entrepreneurs that I have yet another great thing to add to their already full list?  The thing is that HP LIFE isn’t just a technology.  It is a quick and easy modularized training tool that is FREE and EASY to use.  Entrepreneurs love the FREE and EASY part! 

Every time that I present this innovative program that HP and NACCE and EDC have blended together to create I am amazed at the reactions.  First of all, most entrepreneurs want to know what it can "do for them”.  I always say that it is a free training -- train yourselves – train your employees – train your clients.  Then they sit back and realize its potential.  I then usually get a call back from the entrepreneur asking for a more in-depth look at the HP LIFE program.  They then start to grasp the awesome potential that this can have for their business and their employees.

So, you see I can make a difference as I sit here in my community college office.  It is from this place that I first discovered HP LIFE and applied to be an ambassador.  It is from this place that I organize and plan strategies to promote the program to classes and community entrepreneurs.  It is from this place that opportunities can be born.  I leave you with this last thought – where is your place? 

Kim Simons is a Professor of Business Administration at Madisonville Community College in Madisonville, Kentucky.  She teaches courses in Leadership, Management, Marketing, and General Business.  

This post has not been tagged.

Share |
Permalink | Comments (0)
Community Search
Latest News
Upcoming Events

June Member Webinar: Fayetteville Tech’s Profit Exceleration Program™ Meets Small Business Owners...

July Member Webinar: ideas, Customers and Prototyping

9/19/2018 » 9/21/2018
GO WEST! Making, Inventing, & Entrepreneurship: New Pathways & New Opportunities

NACCE | National Association for Community College Entrepreneurship
1 Federal St. Bldg. 101, Springfield, MA 01105
P: 413-306-3131 | F: 413-372-4992
Contact us now!